Fashion Journalism

The Fashion Journalism AA and MA degree programs—with a special focus on Social Media—equip you with subject-area expertise to help communicate the rising complexity of the global fashion industry. You will develop a strong industry foundation that enables you to ask informed questions, convey fashion news in a larger context, and evaluate fashion collections with a critical, well-informed eye. You will also learn to produce cross-platform stories that are nuanced and sophisticated for print, digital, and social media.

 

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What We Teach

Mobile & Social Media Reporting
With an emphasis on modern day storytelling and the digital tools that empower journalists to produce interactive news stories, the course will culminate in a live reporting presentation where students share long form features produced via popular mobile apps.
Fashion Journalism Foundations
The life of a fashion journalist is as creative and colorful as the fashions you are writing about. Gain journalism skills in runway reporting, interview techniques, spotting stories, social media, and promotion in the ever-moving, ever-changing fashion landscape.
Fashion Criticism
You will examine the global fashion industry circuit of runway shows, trade expos, and other events through the lens and language of fashion criticism. Topics will include the influences of personalities, brands, institutions, and media that make fashion an economic and cultural phenomenon around the world.
Blogging & Content Creation
Blogs form part of the contemporary media and content marketing landscape alongside social media platforms like Facebook, Instagram, and LinkedIn. We offer practical experience in conceptualizing, producing, developing and distributing your own professional fashion blog.

Preparing The Leading Fashion Journalists of Tomorrow

The Fashion Journalism program teaches students the journalistic skills needed to succeed in all media and on all screens—from traditional print platforms to the growing world of online journalism and social media.

Fashion Journalism Degrees

The A.A. program is fueled by cross-functional skill development including storytelling, mobile reporting, social media management, blogging, video, podcasting, fashion film production, and a strong sense of ethics—all of which will be required of the leading fashion journalists of tomorrow.

The M.A. program is fueled by a deep intellectual understanding of fashion, ethics, and the ability to professionally utilize social media—skills that are required of the leading fashion journalists of tomorrow.

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Liberal Arts

The Liberal Arts Program provides students with a holistic education covering the arts, humanities, and sciences. Courses highlight connections between the subject of study and the major fields of art and design, providing context to the larger world of art and design.

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Foundations

The Foundations curriculum heightens perception and understanding of visual structure through the study of drawing, modeling of form, value structure, perspective principles, color, and design theory.

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COMPANIES THAT HAVE HIRED OUR GRADUATES

Liberal Arts<\/a><\/li>\r\n<\/ul>"},"learning_outcomes":{"label":"Program Learning Outcomes","slug":"learning_outcomes","content":"<!-- PLOs from PS --><p>Undergraduate students will meet the following student performance criteria:<\/p><p>Research and Concept Development<\/p><ul>\t<li>Research and develop material appropriate for print, online, broadcast or social media<\/li><\/ul><p>Technical Skills<\/p><ul>\t<li>Work effectively with industry standard software<\/li><\/ul><p>Verbal and Written Presentation Skills<\/p><ul>\t<li>Clearly express ideas utilizing fashion industry vocabulary<\/li>\t<li>Conduct effective interviews<\/li><\/ul><p>Historical Knowledge<\/p><ul>\t<li>Intelligently discuss major fashion movements and the work of key stylists, designers, photographers, and magazines<\/li><\/ul><p>Professional Readiness<\/p><ul>\t<li>Produce basic materials required for an entry-level job search<\/li><\/ul>"}}" data-employment="{"url":"","text":"VIEW GAINFUL EMPLOYMENT INFORMATION"}">
Graduate Liberal Arts<\/a><\/li>\r\n<\/ul>"},"learning_outcomes":{"label":"Program Learning Outcomes","slug":"learning_outcomes","content":"<!-- PLOs from PS --><p>Graduate students will meet the following student performance criteria:<\/p><p>Visual Communication &amp; Digital Tools<\/p><ul>\t<li>Apply basic design principles to creative work<\/li>\t<li>Work effectively with industry-standard software<\/li><\/ul><p>Verbal and Written Communication<\/p><ul>\t<li>Write compelling material for print, online, or broadcast media<\/li>\t<li>Clearly convey ideas and concepts using specific fashion industry language<\/li>\t<li>Effectively pitch ideas<\/li>\t<li>Conduct effective interviews<\/li>\t<li>Develop both a personal voice and the ability to adapt voice to fit a variety of print\/online publications<\/li><\/ul><p>Research &amp; Concept Development<\/p><ul>\t<li>Conduct in-depth research to develop material for print, online, or broadcast media.<\/li>\t<li>Demonstrate ability to undertake editorial &ldquo;packages,&rsquo;&rsquo; combining various journalistic features<\/li><\/ul><p>Social Media &amp; Blogging<\/p><ul>\t<li>Publish, share, and promote stories to target audiences on social media<\/li>\t<li>Conceptualize, produce, and package content across social-media channels<\/li><\/ul><p>Collaborative Skills<\/p><ul>\t<li>Collaborate effectively to produce creative projects<\/li><\/ul><p>Professional Practices<\/p><ul>\t<li>Create a relevant and original portfolio and collateral materials which can be used to market themselves to the industry<\/li><\/ul>"}}" data-employment="{"url":"","text":"VIEW GAINFUL EMPLOYMENT INFORMATION"}">
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