Graduate Liberal Arts<\/a><\/li>\r\n<\/ul>"},"learning_outcomes":{"label":"Program Learning Outcomes","slug":"learning_outcomes","content":"<!-- PLOs from PS --><p>Graduate students will meet the following student performance criteria:<\/p><p>Strategic Communication<\/p><ul>\t<li>Develop strategic elements focused on the target customer, the product\/service, and the market<\/li>\t<li>Gather, assess, and apply relevant information, including historical research, to strategic work<\/li><\/ul><p>Visual Communication<\/p><ul>\t<li>Use appropriate visual media, including freehand drawing, to convey essential elements<\/li>\t<li>Apply appropriate design principles to strategic and creative work<\/li><\/ul><p>Verbal Communication<\/p><ul>\t<li>Convey creative ideas, concepts, and brand tone through engaging and sophisticated language at each stage of the creative process<\/li>\t<li>Communicate verbally and in writing with a unique and versatile voice<\/li><\/ul><p>Conceptual Thinking<\/p><ul>\t<li>Communicate relevant objectives through the use of appealing aesthetic choices<\/li>\t<li>Think conceptually and execute projects beyond traditional advertising media<\/li>\t<li>Consider diverse points of view, and reach well-reasoned conclusions as part of the conceptual and design process<\/li><\/ul><p>Professional Readiness<\/p><ul>\t<li>Present a sophisticated and original portfolio to acquire a job within the industry.<\/li>\t<li>Articulate career goals and plan to achieve them<\/li>\t<li>Communicate strategic conceptual and artistic goals at a professional level<\/li>\t<li>Submit work according to professional presentation standards<\/li>\t<li>Collaborate with other members of a creative team<\/li><\/ul>"}}"
data-employment="{"url":"","text":"VIEW GAINFUL EMPLOYMENT INFORMATION"}"
>
