Studio Production for Advertising & Design

The Associate of Arts degree in Studio Production for Advertising & Design provides students the skills needed to perform the role of Production Artist in the studio production environment of advertising and design. The curriculum is structured to ensure that students acquire the essential competencies, and develop a common body of knowledge and skills in studio work.

 

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What We Teach

Digital Design

Learn by doing. Help create digital ad campaigns, email marketing, and asset creation for web and social media, landing pages, and evergreen branded promotions. Gain the skills needed to pitch concepts for seasonal campaigns and assist in art direction of e-commerce photography shoots.

New Business

Learn what it takes to get new business. The production artist plays a critical role in the designing and fine-tuning of new business presentation materials the agency presents. While production artists tend to work in the background, they share in the glory of great creative work. There is currently a shortage of good production artist in the advertising and design industry.

Print Production

Studio Production artists are vitally important to the success of any agency, as they’re working on prepping existing print and online designs for production and printing. Learn printing processes inside and out. You’ll also gain the skills needed in software applications such as FlightCheck, the Adobe Creative Suite, and Microsoft Office.

Studio Production for Advertising & Design Degree

The Associate of Arts degree in Studio Production for Advertising & Design provides aspiring production artists with the skills needed to succeed in an ad agency setting. Production artists assist design teams primarily in producing print, packaging, advertising, point-of-purchase and digital graphics. Learn to perform essential prepress work, including preflight formatting, collecting, processing, checking, and uploading files for both print and digital projects.  A keen eye for detail along with a healthy mix of creative and technical know-how makes the production artist an indispensable-and in-demand-part of the creative team.

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Liberal Arts

The Liberal Arts Program provides students with a holistic education covering the arts, humanities, and sciences. Courses highlight connections between the subject of study and the major fields of art and design, providing context to the larger world of art and design.

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Foundations

The Foundations curriculum heightens perception and understanding of visual structure through the study of drawing, modeling of form, value structure, perspective principles, color, and design theory.

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